We continue our review of the important things you need to keep in mind when planning your organization’s new website design and development project with a discussion on the interactivity, personalization and integration that should be featured on your new site.
While some people spend Thanksgiving Day making their shopping lists and preparing to fight off the crowds at their favorite store on Black Friday, others have decided to opt out of the post-Thanksgiving shopping frenzy.
An important part of marketing is knowing when to adapt your approach. The world of food marketing is certainly no different. In this article, we're going to discuss three examples of food brands that changed their messaging, why they did it, and how it worked for them.
Carousel30, a strategic digital agency based in the Washington, D.C. metro region, was recognized as one of this year’s honorees at the Corporate Philanthropy Awards by the Washington Business Journal.
By taking a look at the history of Starbucks’ holiday campaigns from 1997 through last year in 2015, there are some lessons you can learn and implement into your own holiday marketing efforts to have a successful fourth quarter.
Social media has been known to change daily and, within the past few weeks, some interesting new features were introduced that will affect the way marketers advertise and review analytics moving forward.
We continue our review of the important things you need to keep in mind when planning your organization’s new website design and development project delving into the importance of managing content on your new site.
Whether you were getting ready for the Halloween weekend or getting spooked by this year’s presidential election, you may have missed some key industry updates that happened during the past few weeks.
If you think about it, analytics are spooky. Analytics are used to understand website user acquisition and behavior—while these users behind closed doors—to gain insight on how to further optimize marketing efforts to appeal to the target audience’s interests and motives.
If you’re one of the many people who have taken a break from social media until after the election is over, you may have missed some of the more recent updates regarding social media, the Internet of Things, and advertising...