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Marketing

Social, Search, Advertising and Analytics


Being a great brand marketer means having a full understanding of branding, how consumers interact with and experience brands, and how brands and branding have evolved over the years.

An agile approach to websites means the end of website maintenance and the website redesign as we know it. No more clean slate drawing board, but instead a continual state of listening, evaluating and optimizing. This also me...

As they begin to occupy the majority of the workforce, millennials are providing chaos and complexities to traditional financial institutions. Because of this younger generation’s distrust in banks and traditional financial i...

Most professionals tend to think that social media platforms such as Facebook and Twitter should be used to connect with customers by showcasing company culture, featuring new products, and to provide an additional customer s...

Your marketing is only as good as your last campaign's results. Use these five social media marketing tips to find success with your efforts.